Mix ways to Boost Your Online Profits

Online business has a major advantage over traditional, offline businesses. You can track and optimize every part of it. Think about it for a while. If you have a money-making machine that consists of some 10 parts, how much can you gain by improving each part efficiency by only 20%? The answer is a 6 times improvement! The same math applies if you only improve one part 10 times. Mix and match.
Can you imagine that? I’m talking about making 6 times your current profit, with the same amount of daily effort, after running several tests and implementing a few one-time changes. Does it sound like it’s worth your time?

Yet a lot of people overlook this potential. Some just never come to think about it this way, some lack the motivation to succeed, and some are just not sure how this applies to their business and what improvements they can make. That’s why I wrote this short wake-up call for you, and why I offer you a small list of what you can improve in your business to make more money with what you have.
Just a few ideas for what you can test and optimize:

Your sales copy:
1. Headline
2. First paragraph
3. What benefits you emphasize
4. Testimonials
5. Guarantee
6. Proof of authority
7. Product images
8. Bonuses
9. Price
10. Order button
11. P.S. section
12. Urgency notice
13. Short copy vs. long copy
14. Single page vs. sequence of pages
15. Your photo
16. Your signature

Advertising on your blog or website:
17. Number of AdSense units
18. Ad unit sizes
19. Ad unit types (text ad / banner / links)
20. Ad unit color schemes
21. Ad unit placement
22. Spacing around ad units
23. Text around ad units
24. Alternative / additional ad networks
25. Self-managed banners or text ads
26. Inline text ads
27. Paid reviews
28. Affiliate programs

Your mailing list:
29. Email subject lines (open rate)
30. Your “From” address
31. Personalization in subject line and message body
32. The opening passage
33. Call to action
34. Link text
35. Message length
36. Writing style (informative, promotional, notification)
37. Landing page

Your Pay-Per-Click advertising campaign:
38. Keyword choice
39. Matching option (broad / phrase / exact)
40. Enable / disable AdSense network
41. Geotargeting
42. Ad headline and text
43. Ad link
44. Landing page
45. Bidding strategy

Your landing pages:
46. Headline
47. List of benefints
48. Images
49. Call to action
50. Proof of authority
51. Testimonials
52. Action button

Your traffic sources:
53. Types of advertising you use
54. Link building techniques you use
55. Places where you advertise or place links
56. SEO / link building companies you hire
57. SEO / link building software you use

Search Engine Optimization:
58. Target keywords
59. Unique title tags on each page
60. Unique description tags on each page
61. Address line
62. Link text (anchor text)
63. On-page factors (sub-headlines, formatting, images)
64. Off-page factors (link placement, PageRank)

Business process:
65. Target market niche
66. Unique Selling Proposition
67. Client path and actions (visit, subscribe, recommend, trust, order, re-order)
68. Profit sources
69. Back-end products
70. Branding
71. Joint ventures
72. Cash flow

This small list should get you started. Some of these items you can improve with a quick split test, some of them require re-thinking your strategy and introducing a change plan.